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Market relevance: To prep me for the next part, inform me why you matter. No, seriously – not to be mean online business idea however why should I care – in the long run, that is? Where is this going?
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You can hire a sample group in your customer demographic to take this first time website visitor test for you. You can even work with a service to have independent product tester provide you their viewpoint on what they consider your website. Include interactive widgets and applications to your website that will gather remarks, surveys and suggestions easily provided by visitors. Assemble all these data together and use it to find out how you can enhance your site, and ideally enhance your sales by getting an edge on the competitors.
