Do you like the idea of higher conversion rates for less effort? Well, of course you do, so you should look into pay-per-call advertising. The marketing method works across all the platforms and shines particularly bright in the online affiliate marketing arena.
This marketing method works across all platforms and shines particularly bright in online affiliate marketing. However, potential customers search on their smartphones, see your number, and call you right away.
So, instead of promising marketing strategies that drive a lot of traffic but do not generate many conversions, wouldn’t you prefer a personal channel or choose web chat services where you can get contacted by people who are already interested and ready to be converted. Thus, if you want your brand, business, or call center to flourish, then keep reading!
1: High Conversion Rates
One of the major success factors in affiliate marketing is the percentage of traffic volume that eventually leads to a sale. But what about those people who make a phone call straight from the web search? With more than half of calls from mobile searches, people are looking for fantastic opportunities that businesses and customers can gain from this method.
Many advertisers are seizing the opportunity and focusing on mobile marketing that has exploded over the last few years, and for a good reason. Much of this has to do with pay-per-call advertising, no matter which compensation model is at hand. Pay-per-call marketing has tremendous conversion power.
2: Generate Revenue
The average cost of mobile search advertising for one click is less than 10% of the price for one call. However, this wouldn’t be the case if it didn’t have superior conversion rates of phone calls. Due to the costs, it might not be the best approach for small businesses or companies with such tight margins. So, if you are aiming for sales worth thousands of dollars, however, it is a viable solution.
3: Superior ROI
One of the best parts about pay-per-call marketing is that you don’t have to invest in technological upgrades or hire specialists. You have the hope of a possible chance of more revenue. Also, you pay much for results which means you are taking a big risk.
Besides, the ratio of revenue growth gives pay-per-call advertising a very high return on the investment rate. Both tracking and web analytics behind this lead generation make it easy to focus on personalized paid promotion where it is much needed.
With an ROI, risks seem low, and the money you invest into pay per call will be worth it. Also, you are not throwing nets blindly into the sea and hoping that something happens to get caught. Good leads with high conversion potential are all you want, and this is what you are paying for.
4: Easier than Internet Wizardry
Pay-per-call marketing is simple compared to the complex mechanics of the online marketing process. Also, you don’t need to hire programmers, specialized market strategists, and graphic designers. You may not even need a good website, and imagine how much time and money you can save by cutting down on work.
It is related to creating, maintaining, and constantly refining websites to stay on top of the whims of the market. There is no need to invest money and time in optimizing videos, maps, and widgets. There is no need to depend on potentially unreliable web designers and advertisers who won’t deliver a strong ROI.
All you need is a phone, and you won’t be thrashed around by the stormy area of ever-changing search engine algorithms, ranking criteria, and definitions. Wouldn’t you rather deal with bots, click fraud, and the overbeating safety measures against this.
5: Accurate Tracking
Traditional affiliate marketing programs lack the tracking and direct personalized interaction available with pay-per-call advertising. This is one of the main reasons why so many potential leads fall through the cracks, as traffic doesn’t always convert.
Pay Per Call marketing utilizes enhanced data tracking and measurements to increase conversion rates. Thus, documenting numbers and call durations and how they relate to conversions lets you know what’s efficient and where to focus. One should be confident that your marketing efforts can be rewarded and drive company motivation for even more indirect performance boosts of your business.
6: It’s Universal
Amongst the biggest struggles in marketing and online advertising, in particular, is finding the right specific key area to target. This is why advertisers mainly focus on singular, streamlined advertising methods and channels to ensure success rates.
Pay-Per-Call advertising runs into these kinds of issues, and due to its nature and utilization of unique tracking numbers, it can be used anywhere and in any way you like. While it’s typically used together with digital strategies and nothing is stopping you from more old methods.
Closure
Both advertisers and business owners are always faced with hard decisions on where to direct growth efforts. Thus, finding the simplest, most efficient solution is the game’s name. Now that you have learned about all the things then, only one question remains:
What are you waiting for?
Go and try it out now!
