We are in a digital era where online presence is of utmost importance. Large companies, small businesses, and even individuals on social media platforms create and consume digital content at scales like never seen before. Primarily we can categorize all these contents into three main types: technical, marketing, and leisure. A content creator works on the intersection of all these content types creating blogs for clients that target large swaths of the population.
Content creators need to make quality content that has a mix of all the attributes mentioned above. Content writing has tremendous requirements these days, and it is no secret that content writers can earn a comparable amount of money by working fewer hours daily. You can join a content writing course to learn content writing from scratch for all aspiring content writers. If you are not in the mood to join a course then you can read these content writing tips for beginners. These will help you to clear your basics.
Content Writing Tips for Beginners
1. Reading and Research
Every artist gets inspiration and ideas by looking at existing work. Writing is no different and therefore needs to take inspiration and ideas from the outside world. Reading is the first step in your journey as a writer, so invest a good amount of time reading and researching articles you are interested in writing.
Reading gives you new ideas and perspectives on the topic. You will understand different methods of writing for different platforms. You can also gauge aspects like SEO word usage, content formatting, subject coverage, etc., by reading and researching the topics before writing. So remember, before you start typing in your own words, look out for everything already written to understand what needs to be written.
2. Develop a Unique Tone
You need to develop your characteristic way of delivering multi-dimensional information to your readers. Your way of presentation, use of words, and sectioning of content should reflect in every part of your write-up. You should be able to exhibit your perspective on the topic by implementing a unique tone, voice, formatting, and grammar usage.
Keep in mind that there are a thousand ways to write about a particular topic, and there are multiple blogs already available to readers. What makes your content stand out is the way you write it.
3. Diversify your Vocabulary
Having a strong vocabulary is an added benefit to your writing skills. It helps you write without making it feel repetitive. It is always better to have a diverse set of words used in your content to represent something similar.
Make use of dictionaries, thesaurus, and online tools to find simpler alternatives to difficult words or to discover new words for commonly used terms. This routine will also help you avoid improper word usage and tense or noun errors in your content.
4. Keep it Concise
Reading about things online should not feel like going through a big novel or a storybook. You should make short, concise paragraphs that dispense all the information effectively. Use of diverse words is advised, but you should avoid difficult words with less usage.
Use proper and compelling headings and subheadings, format the write-up to provide a quick glimpse of the content, and break your content into smaller portions for easy reading over the internet. Remember that most online readers have a habit of skimming through the information instead of reading through every line. Make it easy for them to reach their desired information, and only then will a reader go through what you have written.
5. Usage of keywords
There is no use in making world-class content but ranking on the second or third page of the search index. Whether you like it or not, keywords are the most effective way of leading a search engine ranking. Before you start writing, search for trending keywords concerned with your topic.
There are many free-to-use tools to determine precise keywords for your content. A quick google search can also help you understand what makes your content rank better. Once you make a list of such keywords, find a way to implement them in your writing as naturally as possible. A proper density of keywords with precise placement will work magic instead of irrelevant and excessive keyword stuffing.
6. Use Proofreading and Plagiarism Tools
Irrespective of your writing skills, there will always be a small number of errors hidden in your content. Make use of grammar and spelling tools to find out such nascent errors in your writing. Also, remember to go through your write-up before sending it; it is advisable to send your content for third-party proofreading.
Apart from grammar and spelling checks, you should check your content for plagiarism. Even an original written article can have sentences with similarities with something already on the internet. Use plagiarism checking tools to find out if there are any similar sentences. A small change in your sentence can result in the removal of plagiarism.
Conclusion
Content Writing is a very rewarding profession and, if done correctly, can bring in a good amount of revenue for yourself. You should start content writing if you naturally like to write articles and essays on diverse topics. Our content writing tips for beginners will surely help you create your writing journey.
If still, you have doubts, I suggest you join a good content writing course. There are many institutes available in the market that can help you. The Thought Tree is one such institute. They provide content writing course at an affordable price and also provide mentorship to the students.