But I’ll acknowledge that I’ve only scratched the surface, and there are content creators out there making more money per month than I have in my entire life.
So, how do YouTube superstars like PewDiePie, Jeffree Star, and Dude Perfect make seven- and even eight-figure incomes year after year while building tremendously lucrative digital real estate assets?
In this post, I’ll share some of the best YouTube money-making tactics with you, and show you how you can do the same, even if on a lesser scale.
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Become a member of the YouTube Partner Program
This is the most typical solution to the question of how to make money on YouTube.
The principle is straightforward: you join the Youtube partner programmes and make ad revenue from video advertising that appear before, during, and after your videos.
You give your permission for Youtube promotion services advertising to appear before, during, and after your YouTube video promotion services. Then you get to pick which types of ad placements you want, press a few buttons, and Google takes care of the rest.
Once set up, Google can put advertising on your videos, and you and YouTube split the cost that Google charges the advertiser every time someone sees (or clicks) on those commercials. YouTube receives 45 percent and the creator receives 55 percent.
Let’s imagine you have a YouTube vlog channel and a Netflix commercial plays midway through one of your videos promoting their newest and most spectacular Netflix original series.
For the sake of simplicity, we’ll suppose Netflix is willing to pay $1 for that placement over your entire film.
Google will take $0.45 once the Netflix commercial appears in front of the user, and you will receive $0.55 in your partner account.
What to Do First
Step 1: Start a YouTube channel first
It’s reasonable to say that if you want to get any views on YouTube, you’ll need to start with your own channel. On this page, YouTube leads you through the process, but I’ve also included a video below to assist you.
Step 2: Make Videos for YouTube
Any YouTube channel should then go to Youtube Studio and log in. Then, develop material that your audience and YouTube users will enjoy. It’s preferable, in my opinion, to focus on a specific niche and get into stuff that they’ll appreciate.
For example, I enjoy discussing all things linked to online business on my YouTube channel. As a result, YouTube premium members and pretty much anyone interested in working from home and developing something of their own are drawn to this.
This is the tricky aspect about any YouTube channel, even for the highest-paid YouTubers, because no one will view your videos when you first start.
But I assure you that this will not continue indefinitely.
If you keep creating content that your audience like, such as vlogs, music videos, and more, the algorithm will ultimately start recommending your videos to people, and they will start subscribing to you. As a result, these new subscribers bring in additional revenue.
Step 3: Check your eligibility for the YouTube Partner Program.
People began abusing the system when YouTube allowed any channel to join its partnership programme shortly after it launched. As a result, the platform had to make adjustments in order to confirm that the channels were genuine.
As a result, the YouTube Partner Program Eligibility Requirements were born.
The basic eligibility requirements to join the YouTube partner programme are simple as of this writing:
Before you may apply to monetise your films, you must have at least 4,000 watch hours in the last 12 months.
Your YouTube channel must also have over 1,000 subscribers.
Before applying to join YouTube’s partner programme, you must be at least 18 years old.
There is no set time limit for meeting these requirements. However, once you’ve completed them, you’ll be able to turn on monetization features and start making money.
Step 4: Get paid on YouTube by linking an AdSense account.
You can apply for an AdSense account once you’ve completed the eligibility conditions. Take your time with this linked AdSense account because it will ultimately be how you get money from YouTube advertising.
Step 5: Configure Your Newly Available Monetization Methods in
- There are a variety of ways to start making money on your YouTube channel once you’ve been accepted into the YouTube Partner Program.
- Turn on adverts on YouTube to start earning money from advertisements. As a result, when people watch your movies, the adverts will appear, and you will be compensated. Pay attention to
- your CPM data once again; knowing how much Youtube pays and how much you may make with additional views is critical.
- YouTube Red (Premium) Revenue: You’ll collect a small share of a YouTube premium account’s subscription charge every time they watch your videos. This isn’t a huge sum of money, but it also doesn’t need any further effort on your part.
- Channel Memberships: Once your channel has over 1,000 subscribers, you can offer your subscribers channel memberships. You can charge a monthly subscription for them to watch part of your unique content, and you can also provide various incentives for members of different tiered tiers in your channel memberships.
- Start Your Merchandise Shelf: Depending on the number of subscribers you have, say over 10,000, you may be able to launch a merchandise shelf on your channel. This, like an eCommerce site, allows you to sell products directly on your channel below your videos. This is wonderful if you have a catchphrase or a saying that resonates with your audience, like top YouTube influencers. Pewdiepie and his infamous “brofist,” for example.
- Users can pay to be viewed in your live streams by purchasing a “super chat” or “super sticker,” which allows you to see them. You can do this as long as your channel has 1,000 subscribers.
Step 6: Keep creating content while adhering to YouTube’s guidelines.
When your channel becomes popular and profitable, the sky is the limit for you. While creating videos, you must adhere to all YouTube community guidelines on spam/deception, sensitive content, banner adverts, violent/dangerous content, misinformation, and regulated items. You can find all of their policies here.
Bonus: How to Make the Most of YouTube Ad Revenue
- When feasible, manually place ads: I do this when I have a cliffhanger. Because the user wants to hear the rest of the sentence, I start a sentence and then play the ad in the middle of it. “The thing you absolutely must know about affiliate marketing is…” (ad)……the rest of the statement is an example. This strategy will keep your users engaged long enough for them to finish the commercial rather than exiting the video like other YouTubers.
- Keep your channel advertiser-friendly: Don’t swear or say anything provocative in your videos that advertisers won’t want to see. Remember, when advertisers advertise, you make money. As a result, content that is advertiser-friendly is critical to reaching this goal.
- Make as many videos as you can: YouTube is essentially a numbers game, and the amount of views is the most important aspect in determining success. People dislike hearing it, yet it is 100% accurate. Because of the number of video views your channel receives, the more videos you post, the more likely you are to succeed.
- Advertising revenue is the most passive source of income for most prominent YouTubers. However, making money through YouTube is only the tip of the iceberg.
- Keep in Mind YouTube Premium Subscribers
- While Adsense might be lucrative in and of itself, keep in mind that YouTube provides a premium subscription feature. If you can get these subscribers to subscribe to your content, you’ll be able to earn more money.
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Create a blog to complement your YouTube channel
YouTube is a fantastic platform for growing your brand, attracting new customers, and increasing revenue.
Not only that, but YouTube, as the world’s second-largest search engine, has limitless options to get your brand in front of your ideal audience and expand your audience in other ways.
How did I come to this conclusion? Because it’s one of the things I’ve done as a marketer to help build the site you’re reading right now.
The image above depicts how many people visited my blog last month. As you can see, an increase of 6,924 visitors in a single month isn’t bad.
But the most essential thing to remember is that a successful YouTube channel will nearly always outearn a blog because it’s a platform that allows you to connect with your audience on a deeper and more personal level, such as through email and other means.
Blogs can also show display adverts, and affiliate links normally have higher click-through rates.
What to Do First
Step One: Create a Blog
The first step in this procedure is to build a blog that has the same branding as your existing website. The idea is to have your blog appear and feel the same as your YouTube channel. After that, if you’re a DIYer, you can either employ a graphic designer or use graphic design software. While I recommend WordPress, you are free to use whichever site design programme you choose.
Step 2: Get More Traffic by Sharing Your Blog on YouTube
After you’ve started a blog, the next step is to use your YouTube promotion services achannel to distribute the content you’ve previously made. There are several options for doing so:
Mention blog entries in videos and direct viewers to them in the description.
Create evergreen information to include in your video descriptions
The goal here is to move users off the platform and into your blog, where they can learn more about your company. Unfortunately, YouTube has a horrible reputation for collecting information about its users. Still, combining it with a blog helps you to diversify touchpoints and develop a stronger interaction with your most ardent supporters.
Consider it this way:
What would you do if your YouTube channel got taken down the next day?
Aside from terror, all of your hard work will evaporate overnight if you don’t have another platform to interact with your audience.
Step 3: Collect email addresses from blog visitors.
Getting visitors to join up for your email list (whether from YouTube or elsewhere) is the key to making more money with your blog.
It is quite impossible to get such ROI by any other means. In exchange for their email address, use your blog to provide something of value to your visitors.
When someone join up for one of my free courses, for example, I get their email addresses. I then send them a course with a lot of value and stay in touch with them to promote other items.
It does not, however, have to be a course. Create a downloadable PDF in the form of a checklist, outline, ebook, guide, or anything else you think your audience will find useful. Then, once you’ve decided what you’ll offer, you can utilise my list of email marketing software to find the ideal platform for you.
Step 4: Grow and Make Recommendations Using Email
Once you have an email address, you can start growing your list and making recommendations to increase your earnings.
When it comes to expanding your business, don’t be scared to send out an email for each blog post or YouTube video you make. Alternatively, if you already have affiliate products you can profit from by suggesting, send them over in an email and watch the commissions roll in.
However, tremendous power comes with great responsibility, and more YouTube premium content is in high demand.
If you abuse the trust you’ve earned by continuously contacting your subscribers, they’ll unsubscribe. If you’re concerned about this, send an email once a week summarising all of the important developments that your audience should be aware of.
This will guarantee that they receive the information they require while also ensuring that you do not overwhelm them.
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Make an anonymous YouTube channel
Making a “faceless” YouTube channel is one of the ways my wife and I discovered to make money online from YouTube views.
People imagine themselves as full-fledged video creators in front of a camera, recording and editing videos till their eyes bleed when they conceive of establishing a YouTube channel.
However, the concept is comparable to what I do with websites, and it’s a very interesting business plan.
You create a channel with videos on a specific topic or theme, and you earn passive YouTube revenue from ad views when those videos rank or are recommended by the algorithm.
The best aspect is that you won’t have to worry about recording or uploading movies yourself. Instead, you generate high-quality and entertaining material for your channel by using content from others that you’re legally permitted to use or adhering to copyright regulations. Many of these assets, such as movies and photographs, may be found on Shutterstock.
Keep in mind that YouTube is the second largest search engine and that the number of self-made YouTube content makers continues to rise year after year. That’s why we jumped on this trend in 2020; we believe it’ll take off.
I wish I could say I came up with this on my own, but that isn’t the case. Matt Par introduced me to this entire business strategy. You can register for his webinar on this topic by clicking here.
A few things to keep in mind:
- With this strategy, Matt earns over $30,000 each month (he provides proof of revenue in the course he sells).
- Matt is a young man who appears to be a potential friend of your kid or daughter. But don’t be deceived by his appearance.
- Matt’s sales tactics are a little forceful in my perspective, but I’m sure he does it for one simple reason: it works. His training is amazing and full of content if you can overlook the sales methods.
- Click here to register for a webinar to better understand everything.
- My wife and I began experimenting with two channels and multiple videos, and I can confidently state that it works and is yielding encouraging results.
- The first channel we made with this strategy is seen below.
Because it’s all in Portuguese (my wife knows it fluently), and the revenue per 1,000 views (EPM) is low due to the market, I don’t mind sharing this channel with you.
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Develop and market a course
Making and selling a digital course is another great method to make money on YouTube. If you have valuable information to provide and can provide excellent value in exchange for your followers’ time, they will gladly purchase your course to learn more about how you can help them improve their lives.
You can teach about fitness and health, personal development, digital marketing, and professional or curriculum courses, among other things.
Meet Kevin, a well-known entrepreneur who operates a seven-figure business, is one of many successful inventors. He makes extensive use of his videos to generate traffic to his online training programmes, which teach individuals how to invest and make money in real estate.
This is an excellent approach to profit from this platform and sell courses. You must provide high-quality, useful, and distinctive material that is extremely valuable to your audience.
After all, no one will want to buy a course if the content is simply a rehash of what everyone else has previously said.
- How to Make the Most of Your YouTube Courses
- Include course links in your descriptions.
- Once in a while, refer to the course in videos (but not too often).
- Use YouTube cards to direct people to your course on occasion (But not too much)
- Use the most appropriate online course platform for your scenario and level of experience.
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Affiliate Promotion
You shouldn’t always rely on video advertising to generate cash from your YouTube videos. The good news is that there are alternative options for revenue, such as affiliate marketing.
Affiliate marketing is an excellent idea if you have an affinity with followers. Large marketing agencies do not rely solely on their content distribution platforms. They frequently find it more profitable to pay YouTube channels with a large following to promote their products.
Before working with a video producer, interested brands look at how many subscribers they have. They also expect content makers to be YouTube marketing experts, presenting their products or services in a language that their target audience understands. Yes, sponsorship programmes are generally determined by the number of views and watch time a channel receives on YouTube.
If you already have a huge following on this platform, affiliate marketing is a terrific method to increase your income potential. Even if you have fewer followers and lower-quality YouTube videos, you may still make a decent living on the platform if you adopt an effective marketing approach like other YouTubers do.
Sign up with firms or affiliate programmes in your field to acquire affiliate links for things that your audience might be interested in using this YouTube monetization approach. You may then promote these products on your channel and earn money from each sale.
As you can see, he earns a little commission every time someone clicks on one of those Amazon products and purchases something. These modest commissions, however, pile up. For example, according to his most recent business insider video regarding his earnings, he makes roughly $2000 each month through the affiliate links under his films.
But it doesn’t have to be limited to physical goods. You can promote different products and applications on a platform like ShareaSale to develop revenue streams and make money.
How to Make the Most of Affiliate Marketing on YouTube
To conclude your keyword research, use VidIQ or TubeBuddy to locate your YouTube video title.
- For YouTube SEO, include affiliate marketing links in the video description.
- Affiliate links are pinned to the first remark.
- In the videos, there are affiliate links.
- Incorporate YouTube cards leading to affiliate sites into your video.
It’s vital to note that comprehending disclosure necessitates a consistent stream of income from YouTube affiliate networks and marketing. Simply put, this is a formal statement informing your readers that you have an affiliate relationship with the manufacturers of the things you discuss in your digital content. If you’re in the United States, you can use the Federal Trade Commission’s (FTC) standards to create a clear disclaimer. Follow the ASA’s (Advertising Standards Authority) standards as well.
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Provide feedback on products or software
Affiliate marketing does not have to be limited to physical goods. You may utilise it to make money on YouTube by selling whatever things you choose. For example, you can offer software or product evaluations for various companies in your field on your YouTube channel and earn money from brands looking for exposure and sales.
How to Make the Most of Your YouTube Earnings
To pick a topic, use VidIQ or TubeBuddy to conduct keyword research.
In the pinned remark and video description, include a link.
When it makes sense with links directing to the affiliate offer, use YouTube cards.
Refer to your links and explain how clicking them will benefit you (people want to help creators usually)
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Collaborate with sponsors
Sponsorships are a terrific method to increase your earnings here. Brands will contact you to create videos on their behalf with product placements as your engagement and viewership expand. Most organisations are willing to pay a premium for high-quality films that help them reach their business goals, and YouTube influencer marketing appears to be gaining traction.
I’ve done it myself and made $500 from one video using this way of monetization.
If you want to use sponsorships to supplement your YouTube revenue, keep in mind that some categories have a lot more opportunities than others. For example, many more opportunities exist in the makeup and beauty businesses than in many other industries.
The key to success in this sector is to leverage your channel to demonstrate potential contractors your talent and expertise. This incredibly effective indirect monetization method is advertising oneself for paid opportunities to create videos for brands.
This type of direct promotion is similar to affiliate marketing, but with a few differences.
Advertising businesses will pay you a set fee to work with your YouTube channel. The amount you charge depends on the quality of your movies as well as your popularity.
Remember that when you make sponsored video, sometimes known as “sponcon,” you must disclose it on your YouTube account. Also, make sure you follow Google’s Ad Policies to avoid any problems with your ads.
To guarantee that your audience is aware that you are advertising to them, follow the FTC and ASA requirements for sponsored content. Then, to avoid legal difficulties and strengthen your relationship with your viewers, use YouTube’s disclosure function to enhance transparency.
How to Make the Most of Sponsorship
- Concentrate on high-quality, informative videos.
- First, write unpaid reviews to attract competition.
- To protect yourself, negotiate when you’re contacted and ask for 50% up front.
- Request and pay for extra products.
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Provide Services
Selling services to your subscribers, such as masterminds, group consulting, and so on, is another excellent strategy to turn your YouTube channel into paid possibilities and so make money. Although this sort of monetization can be slow at first, if you reach critical mass, it can be quite profitable.
For example, if you have a YouTube channel dedicated to retail arbitrage, you might start a business assessing other people’s accounts and assisting them in becoming successful.
You will not only make money selling your services on Youtube, but you will also build a strong community around them. This is comparable to how you can make money on Reddit. Simply supply or perform a service for someone and they will compensate you.
When it comes to figuring out how to generate money on YouTube, service promotions are another winner. Whether you’re a freelancer, a small business owner, or the owner of an eCommerce store. To persuade viewers to test out your services, simply start uploading video material linked to your business and create a compelling call to action.
How to Make the Most Money on YouTube by Selling Services
Offer group consulting and phone calls.
Set your price high.
Provide pre-packaged services with a customer limit for premium pricing.
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Use live streams to sell products
Selling YouTube live streams is another option to generate money from YouTube. This method of monetization is particularly effective in popular niches such as beauty and fashion. The goal is to sell a large number of things to a live streaming audience.
You might make this even more profitable by designing your own items and offers to sell to your loyal visitors. You could, for example, produce a digital course, an ebook, or anything else your audience would find useful. You can also use this method to sell items on Etsy, Poshmark, or even a Shopify store if you have one.
You may also use the channel to drive leads to your walk-in store or business if you already have one.
The key to selling things using a live stream is to build a strong sense of trust among your viewers. They are more inclined to use their credit card to acquire your stuff if they trust you. After that, you can utilise a site like Gumroad to accept payments during your live sessions whenever your product is ready to sale.
How to Make the Most of Your YouTube Live Streams by Selling Products
- Provide unique products.
- Make your products with a bigger profit margin in mind.
- Have these kinds of feeds on a regular basis
- As a promotional approach, provide samples of your items.
- Take advantage of limited-time offers.
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Provide merchandise to subscribers
Selling your own line of things, such as t-shirts, to your YouTube subscribers is one of the simplest methods to make money. This is due to the platform’s inclusion of a merchandise shelf.
As an online creator, you’ll need a large enough following to generate any meaningful money with this method, but you can start small and gradually increase your merch sales to the point where you’re producing a constant income.
Here are a few Youtube stars who are effectively selling merch to subscribers to give you an idea of the possible cash you can earn:
This Week’s Report
This channel’s anticipated monthly earnings from merchandise sales is over $3.1K. This type of official branded stuff is a huge business. You may obtain a piece of the pie by selling your stuff to devoted fans and YouTube premium members, who would gladly part with their money to support their favourite YouTuber.
PewDiePie
PewDiePie, another YouTube star who also happens to be the highest-paid YouTuber, recently launched items that sold out in minutes, thanks to his 105 million fans.
Though he made his money largely from video games, his apparel sales are estimated to be worth $6.83 million each year. Assume you’ve effectively branded yourself and amassed a large following. People that enjoy your work would readily buy your products, thus this is a big monetization preference and approach in that situation.
How to Make the Most Money from YouTube Merch Sales
- Have a sizable subscription base
- Are your subscribers interested in merchandise?
- Make a tagline.
- Set a reasonable price.
- Make use of limited-edition merchandise.
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Superchat and live streams
Another amazing way to generate money with YouTube’s video platform is through Superchat and Super Stickers. In 2017, it took the place of YouTube’s “Fan Funding.” This functionality is available to you as a YouTube Partner while you live broadcast.
Your viewers’ remarks will be more visible with Super Chat. Viewers are promoted and pinned in a prominent area in the live chat stream for a specified period of time depending on how much they spend.
Subscribers to your YouTube channel can donate in Super chat during live streams or join your channel for a monthly subscription. They’ll also receive personalised badges and emoticons to help them stand out during live sessions and super chat streams. They can also take advantage of your members-only benefits, such as live chats with you.
YouTube’s Partner Program facilitates this monetization technique, and many producers are successfully utilising it to promote their brands and channels. To get the most out of this money-making plan, you’ll need to develop a YouTube SEO promotion strategy to persuade your subscribers and visitors to join.
It’s almost as if you’re selling YouTube ad space within your live chat streams. You’ll rely on fans for income via live sessions and Super chat, but you’ll also be able to build a large community and gain money from YouTube.
channel.
Simply ensure that donating is as simple as possible for them. Even your most devoted followers are likely to abandon the process of sending you money if it is lengthy or difficult.
- How to Make the Most Money From YouTube Live Sessions and Superchat
- Encourage your viewers to subscribe to your channel.
- Explain how Superchat works and how to join (not many people understand it)
- During the live chat feed, promote your channel or personal brand.
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Make Viral Content Available to the Media
Another option to profit from YouTube is to sell media rights to viral video content. Media outlets are constantly on the lookout for high-quality content, and when films become viral, they want a copy to show their audiences.
The good news is that you don’t have to limit your sharing to viral content. You can also share timely film that they consider noteworthy, and many companies will pay you to use your material.
Make sure any successful viral video content you have that media outlets might be interested in is easily accessible. Include your company email address in your channel’s profile and description sections. This makes it simple for firms interested in your video to contact you.
You may also upload your films to websites such as The Content Bible.
This site is used by several famous media outlets, including FOX, CNN, NBC, CBS, and The Weather Channel, to obtain video footage for their websites. You’ll discover numerous of options to licence your content to the media here, which will help you supplement your YouTube money.
How to Make the Most Money From YouTube Licensing
For licencing purposes, include a business email in the channel profile and description sections.
Join Jukin Media and other video websites.
Highlight your channel’s most popular content.
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Combine Patreon and YouTube
Patreon is a well-known online platform that allows artists and creators to make money by sharing their work with “Patrons.” You can utilise Patreon as a content creator to tap into the strength of your audience and generate more money with your YouTube videos. It can be a more effective way to engage with followers than using an artist website builder.
Create a Patreon account and release unique YouTube video or bonuses for your Patrons to monetize your business. Patreon works similarly to typical YouTube channel memberships, with the exception that you have complete control over your prices and how you charge for your content. It’s a crowdfunding tool, and as long as you have an interested audience, it can be a practical way to boost YouTube earnings.
You can charge Patrons on a per-post basis or receive a fixed monthly payment for providing access to unique content on the site.
YouTube video creator William “Suede” DuFresneis is another example of a YouTube video producer who makes a good living off his viewers. Despite his limited viewership, he successfully monetizes his videos by offering high-quality content that keeps his viewers interested long enough to generate YouTube premium money.
The key to Patreon success is to keep your audience engaged. The emphasis on this platform is on community, and Suede keeps his viewers coming back for more by delivering constant quality and persuading people to buy his products utilising his personality and good communication.
You can use YouTube to generate people to your Patreon platform, and that’s how to make money using Patreon.
- How to Make the Most of Patreon and YouTube
- Make sure Patreon gets exclusive stuff.
- Make every effort to encourage users to use the platform.
- To keep your subscribers interested, ask for feedback on a regular basis.
- Provide Patreon membership tiers (other than your Youtube channel memberships)
