Ever since the pandemic started, many businesses and consumers have heavily relied on remote methods of doing things. This is why there is an evident increase in the usage of mobile devices and the internet. It was also because of this that companies had to double their efforts in ensuring that they would be visible online.
In digital marketing, there are various ways in which a business can promote its products or services. But one of the most effective ways to market is through SEO or search engine optimization. SEO is the process of gaining traffic from free and organic search results by optimizing your website or page. And while utilizing this digital marketing tool may seem easy, it has complexities that only professionals can comprehend.
Managing an SEO campaign to increase one’s online presence is difficult and time-consuming. Moreso, it requires a specific set of knowledge, techniques, and experience to pull through. Improper execution of SEO may not be that damaging to your business, but it will undoubtedly result in wasted efforts and resources. Thus, if you are not familiar with the intricacies of SEO, it would be better to hire a white label SEO agency to do the job for you.
Outsourcing a white label Enterprise SEO agency saves time and can be more cost-effective than building an internal team that will solely focus on your SEO campaigns. An internal team might require at least three full-time employees, resulting in thrice the salary expenditure. Apart from the additional cost in salary, employers must also pay for employee insurance, bonuses, and other benefits. Furthermore, you must also train these employees and ensure they have the right tools and knowledge to execute an SEO campaign.
On the other hand, an external SEO specialist can be hired for as low as $800 per month. This price can also be negotiated as the final pay would depend on your company’s needs and the complexity of tasks. By outsourcing SEO services, you can save more money and allocate this for more meaningful and critical decisions that might need funding in the future.
Hiring an external SEO agency has more benefits than you can imagine. And the more elaborate descriptions of those advantages are listed in this infographic created by White Label.