A growing trend in natural ingredients has influenced manufacturers to develop new products. Manufacturers have launched new products through specialty stores. For example, prominent baby care brand Baby Dove recently announced a partnership with Walmart to launch a line of products in August 2021. These products are designed for infants with sensitive skin, including multiracial babies. The new product offerings are expected to positively impact the market. But what should parents look for when choosing baby care products?
baby care
The market for baby care products is growing at a rapid pace owing to a number of factors such as increasing per capita income, growing infant population, rising healthcare expenditure, and growing awareness about child safety. Due to busy work life, parents do not have time to care for their newborns. Thus, they try to provide the best resources for their children. To this end, manufacturers and distributors have come up with numerous products. Here are the major players in the market:
Wet wipes: Wet wipes are necessary for basic hygiene and are used on the skin more often than any other surface. It is important to choose wipes without artificial scents and that are made from water instead of synthetic fibers. Avoid wipes with fabric since they can cause rashes and irritate your child’s sensitive skin. Look for natural and plant-based fabric for your baby’s wet wipes. Some products also contain essential oils that are safe for your child’s sensitive skin.
baby care products
The market for baby care products is segmented by distribution channels, including online and offline stores. While online sales will account for a larger share of the overall market in the coming years, offline sales are expected to grow at a faster rate. This is due to the fact that a majority of the population is reluctant to purchase online and is more likely to shop at physical stores. In addition, the number of retail outlets in this segment is expected to increase.
While North America is expected to remain the largest region for baby care products over the next five years, Central and South America are expected to experience significant growth during the same period. With increasing birth rates, urbanization, and increased disposable income, consumers in this region are increasingly adopting organic baby care products and focusing on natural ingredients.
baby wipes
Whether you’re trying to be more eco-friendly or are a member of the growing movement toward sustainable living, you need to use the right wipes for your baby. A baby wipes composition is a key factor in keeping the skin of your baby fresh and clean. It can also be sensitive, so look for wipes that are made with natural ingredients. But, which wipes are the best?
A diapered child’s skin is constantly exposed to irritants and moisture. Wet wipes for babies are a common practice and are often used to clean the infant’s face, hands, and other body parts. Disposable baby wipes are made with ingredients that are mild to the skin. Though the safety and efficacy of baby wipes are well-established, there is a growing public concern about the ingredients in these products.
baby diapers
The global market for baby diapers is dominated by North America, followed by Europe and Asia-Pacific. Developed regions are likely to limit market growth due to the slow birth rate. Here are some factors driving the growth of the market:
One of the main factors influencing the purchase of diapers is the cost. Some cloth diapers are priced above $100, so they are not affordable for everyone. Cloth diapers are environmentally friendly and hypoallergenic. They are also free of fragrances, dyes, lotions, and parabens. Unlike disposable diapers, these baby care products do not contain harmful chemicals and have never been tested on animals.
